University of Southern California Stage Setter Entrepreneurship Proposal Stage Setter – Entrepreneurship Section Breakdown: Paper must be 4-5 pages, APA c

University of Southern California Stage Setter Entrepreneurship Proposal Stage Setter – Entrepreneurship Section Breakdown:

Paper must be 4-5 pages, APA citations.

PROBLEM AND/OR OPPORTUNITY STATEMENT

*create charts and/or tables showing evidential support – Please note to refer to the chart and/or table if you use one – write about it.

Introduction

1. What is the importance (your main point) behind this entrepreneurship proposal (basically setting the stage for your entrepreneurship proposal)?

Required Information –

★ You are NOT talking about the product/service here…you are discussing the broad scope (ex. the importance of being healthy and fit, etc.).
★ Wow with facts and stats to get the audience’s attention. Problem and/or Opportunity Statement

2. What is the problem and/or opportunity that leads to the need for this entrepreneurship proposal?

Required Information –

★ What are the main criticisms, basic facts of the problem?
★ Explain why the problem matters and/or deficiencies that exist in relation to the overallproblem.
★ Again. you are NOT discussing your idea here, but rather the need that leads to the idea. Purpose Statement

3. What is the purpose of your proposal (explain what your product/service is in relation to the Clear Strategic Focus Model (position and culture)?

Required Information –

★ Is your idea intended to simply gain a better understanding of a particular sector of the exercise and or sport markets (pure research), or is its intent to solve a specific problem or provide a solution to a practical question (applied research)?
★ Be detailed with source material to strengthen the importance of specifics.
References List in alphabetical order all associated references from this section. Please refer to APA standards in citing.

Grading Rubric Attached and Guides attached